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In Focus

Kreber Staff

With backgrounds in retail, sports, gaming, motorcycles, and way more stuff we can't list, the Kreber team susses out the fads to give you the goods about marketing, digital, shopping, visual, and consumer trends. We like to take pictures, talk about internet personalities, and eat snacks.
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Recent Posts

Why your company should be embracing ABM

By Kreber Staff on May 2, 2023 8:00:00 AM

 

Account-based marketing, or ABM, has been part of marketing professionals’ vocabulary for years. However, in the last 3-5 years, there's been a renewed focus on ABM as technology has become smarter and companies have realized that marketing to the masses isn’t as efficient as narrowing in on their ideal customer profile (ICP).

Yet, it can be hard to launch an ABM program. There are many facets to consider, you may be asking yourself, “Where do I begin?” 

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Modest Video Budget? Here’s How to Maximize It.

By Kreber Staff on Apr 11, 2023 8:00:00 AM

You know what your B2B company needs? 

Video. 

Of course you know that. Video marketing has an extremely high engagement rate, and, when done well, can drive desired viewer behavior, raise awareness, and change how your brand or product is perceived.

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Here Are the 4 Big Trends We Found at Casual Market 2019

By Kreber Staff on Sep 18, 2019 4:23:24 PM

We came, we saw, and now we’re going to talk all about it.

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