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In Focus

Modest Video Budget? Here’s How to Maximize It.

By Kreber Staff on Apr 11, 2023 8:00:00 AM

You know what your B2B company needs? 

Video. 

Of course you know that. Video marketing has an extremely high engagement rate, and, when done well, can drive desired viewer behavior, raise awareness, and change how your brand or product is perceived.

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3 Ecommerce & Web Design Trends That Will Boost Your Business in 2022

By Rob Mixer on Jan 18, 2022 2:04:49 PM

Whoa…where did 2022 come from?

If it feels like the last two-plus years have been molded into one conglomerate of time, we’re with you. Things are changing quickly and adaptation has become the name of the game for marketers in virtually every industry.

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TikTok vs Reels: The Battle of Short-Form Video Advertising

By Marisa Rubin on Aug 18, 2021 6:03:11 PM

Advertising has come a long way since the first TV advert on July 1, 1941, for Bulova Watches. Fast forward 80 years and you’ll find yourself smack dab in the middle of a dizzying array of advertising. From print to digital and everything in between, it’s a never-ending game of getting your product or business out there to the masses—a game that’s not slowing down any time soon. 

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