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In Focus

The Single Biggest Problem with Marketing Automation (and How to Solve It)

By Melissa Simmerman on Jan 23, 2019 5:04:26 PM

Does this conversation sound familiar?

“Hey Bob, have we implemented marketing automation yet?”

“Do you mean Salesforce?”

“Well, Salesforce can be part of it, but I mean the software that automatically sends out our content?”

“What content?”

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This Crucial Element Will Make Or Break Your B2B Product Launch

By Angie Mansfield on Jan 9, 2019 4:11:25 PM

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Stop Messing up Your Product Launches with These 3 Lessons

By Angie Mansfield on Dec 17, 2018 3:36:20 PM

Are you doing all you can to support your upcoming product launch? Have previous launches fallen flat?

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