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In Focus

NY Retail Minute: Muji's Simple & Serene In-store Experience

By Kyle Collins on Nov 30, 2018 4:03:44 PM

Two steps into Muji, and you’re somehow a world away from everything. 

The honking horns and bustling shopping traffic in Soho dissipates. The delightful but seedy sway of Hollywood Boulevard loosens its grip on you a bit.

You relax. For a second, you even might forget where you are.

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Spotted: The BEST Black Friday Retail Marketing Idea

By Kyle Collins on Nov 20, 2018 6:24:32 PM

There are hundreds of pages of circulars, thousands of items, and millions in sales to be made this Black Friday. With the prospect of a positive holiday shopping season ahead (consumers are ready to spend more than $1000 each!), ‘tis the season for retailers to go all out to get you in-store and to shop online this Black Friday.

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Why You Need a Creative Agency—Even If You Have an In-house Team

By Gabriela DiCristoforo on Nov 15, 2018 2:10:05 PM

We all get blocked sometimes. More specifically, creatively blocked. And it feels like the more we fight it, the more frustrated we become—especially when we’re juggling a million and one items on our to-do list (and they’re all due yesterday).

So why keep struggling when you can save time, talent and even money…AND get better results?

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