We had a great time discovering new trends and innovations at KBIS 2020! 

Our two main takeaways from the show? Customization is key and wellness matters.

We’re back from KBIS 2020, and it was a week full of eye candy and some hard-driving content lessons. Let’s dive into what brands are doing to stay top-of-mind going into this new decade.

CGI (computer-generated imagery) represents both the present and the future.

We recently outlined the benefits of integrating CGI into your marketing mix, taking a look at some of the high-level advantages and takeaways. Those include (but are not limited to) achieving photorealism, offering a customizable shopping experience, and the ability to build a bank of CGI assets for use in future content, like AR experiences.